Industry — Residential / RTC
Meta ads for residential / RTC programs.
Residential is a trust game — 30-90 days is a big commitment for any family. Our funnels lead with founder, clinical authority, and alumni proof to earn the admit.
- 30–90 day program positioning
- Founder + alumni-led creative
- In-network commercial-only filter
Why Us
Why residential / rtc operators choose us.
Trust-first funnel
Long-form VSL, founder story, alumni proof — everything a family needs to say yes to 60 days.
Commercial-only filter
VOB filters out Medicaid and out-of-network before intake wastes a call.
Dual-diagnosis awareness
Most residential families search for co-occurring care. We build the messaging around that.
Length-of-stay economics
Cost per admit tied to LOS-adjusted revenue, not just first-week admit fee.
The Stack
What we build for residential / rtc.
- →Long-form VSL landing page with founder + alumni
- →In-network commercial VOB gating
- →Dual-diagnosis creative angles + landing variants
- →Family-decision retargeting sequences (parent, spouse, sibling)
- →CAPI admit + LOS events for revenue-weighted optimization
- →Weekly clinical-authority creative production
Industry Insight
What's different here.
Residential families don't convert on the first click. They convert on the third or fifth touch — after they've watched your founder video, read alumni stories, and seen the clinical team. Our retargeting sequences carry the family from 'researching' to 'admitted' over 5-14 days, not 5 minutes.
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